The efforts geared toward healthier living aren’t just taking place in the kitchen, though. McDonald’s even tried offering fitness tracker toys with their Happy Meals. The bands, which came in a variety of colors and were worn like a wristwatch, counted steps and blinked based on how quickly or slowly the person moved. But the “Step it! Activity Band” was quickly pulled from rotation following multiple “limited reports of potential skin irritations.”
McDonald’s is investigating the issue and has since started offering new Happy Meal toys.